Promoting a paperback release
Some thoughts on author promo efforts in the current publishing landscape
Dustborn’s paperback releases in exactly four weeks. This will be my first “release” in over two years.
I also don’t have any new books on the horizon. There is nothing new for me to ask readers to preorder, add to their goodreads, put on their TBR, etc, and so it really feels like I need to do something for this paperback. Though I don’t intend for it to be my last traditionally published book, I guess it could be. Despite our personal wishes, we authors can never be sure what the future will hold. Nothing is guaranteed.
I don’t typically promote my paperbacks besides mentioning on social that a paperback is now available. But it feels different this time around.
Allow me to give you a bit of background…
Dustborn came out in hardcover in April of 2021. The pandemic was still affecting bookstores…
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